All features

CRM with pipeline and API
for website integration

Track potential students from first contact to enrollment. Pipeline with 6 statuses, lead-to-student conversion.

Lead pipeline with filtering

cerium-app.com / dashboard / crm

2

New

1

Contacted

1

Interested

1

Enrolled

0

Conversion

Search by name, email, note...
Source ▾
Status ▾
New lead
Contact
Interest
Source
Note
Added
Status
Jan Kowalski
English B2
Website
Interested in evening course
19-03
New
Maria Nowak
Spanish A1
Facebook
Trial lesson scheduled for Friday
18-03
Contacted
Piotr Wiśniewski
700-300-400
Mathematics
Referral
17-03
Interested
Anna Zielińska
English A1
Phone
Child 8 years, wants to start from basics
15-03
Enrolled
German
Walk-in
Came in person, interested
14-03
New

Pipeline

From lead to student in 4 steps

New

Lead enters system from website form, Facebook, or manual entry.

Contacted

First phone or email contact. Note added with details.

Interested

Trial lesson happened, lead is interested. Ready for enrollment.

Enrolled / Converted

Lead enrolled in course - click 'Convert to student' to create account.

Lost

Lead not interested - goes to archive. Can be restored.

Recruitment

Stop losing leads

6

pipeline statuses

From new to enrolled

5

lead sources

web, FB, referral, phone, walk-in

API

integration

Website form → leads automatically

1 klik

conversion

Lead → student or parent account

API

Connect your website form

Generate API key, add one endpoint to your form - leads go automatically to CRM with the right source.

API key management

API
API key
Documentation

Website

ck_a1b2c3d4...

Last: 19.03 14:30

Revoke

Important

API key is only visible once when generated. Save it in a secure place.

Integration example

cURL
curl -X POST https://xxxxxxxxxxxx.com \
  -H "Authorization: Bearer ck_your_api_key" \
  -H "Content-Type: application/json" \
  -d '{
    "name": "Jan Kowalski",
    "email": "[email protected]",
    "phone": "000-000-000",
    "source": "website",
    "notes": "Interested in B2 course"
  }'

Response: 201 Created

{ "id": "uuid...", "threadId": "uuid..." }

API fields

namerequired
emailmax 100
phonemax 100
sourcemax 100
interestedInmax 100
notesmax 1000

Conversion

Lead becomes a student in one click

From action menu change status, move to students or parents. Lead data fills the form - just add a password.

Lead action menu

Actions

Pin
Mark as ▸
New
Contacted
Interested
Enrolled
Lost
Convert to student
Convert to parent

Conversion dialog - data from lead prefilled

Convert to student

Create student account based on lead data “Jan Kowalski”. Lead will be moved to archive.

First name *

Jan

Last name *

Kowalski

Password *

Min. 8 characters

Phone

500-100-200

Location

Kraków

Pola z green border were automatically filled with lead data.

Cancel
Create student
ContactedCompletedCRM Archive+Student account active

Archive

Completed matters under control

8

Lost leads

Not interested. Can restore.

12

Completed (conversion)

Moved to students/parents.

Archive actions

  • Restore to main CRM
  • Permanent lead deletion
  • Search by name and email
  • Separate tab with table

Features

Everything CRM offers

6-status pipeline

New → Contacted → Interested → Enrolled / Lost - drag between columns or change via dropdown.

5 lead sources

Website, Facebook, referral, phone, walk-in. Filter by source in list view.

REST API

POST /api/crm with Bearer token. Website form sends data - lead auto-appears in pipeline.

API key with security

Generate key (visible once). Revoke with confirmation. Permission: only owner/admin.

One-click conversion

Move lead to students or parents. Data prefilled. System creates user account with status active.

Pinning and notes

Pin important leads to top of list (localStorage). Notes per lead with timestamps.

Rate limiting

100 requests/minute per API key. 429 Too Many Requests with Retry-After header.

Archive with restore

Lost and done leads in separate tab. Restore to pipeline with one click.

Convert to parent

Besides students - convert leads to parent accounts. Same process, different target role.

Losing leads from your form?

6-status pipeline, API for website forms, one-click conversion to student.

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